Branding Strategy & Logo Design
Developing a brand strategy is one of the most important tasks you can undertake when starting out, rebranding or even reassessing your position in the marketplace. It's also a difficult task and needs to be covered at the early stage by asking such macro-level questions as, who is the target market? How do you want to attract them? And how do you want them to interact with you?
Your brand identity is communicated in multiple ways and at many customer touch-points throughout the life of your business. It's important to have all of these touch-points both representative and consistent with what you stand for.
We also take into consideration that your branding can appear on multiple mediums - web, stationary, digital, print, sign etc., and this is kept in mind during our design process to ensure the maximum impact on your target audience from any medium.
So let FitzGerald Design and Marketing help your marketplace remember and respect your business, be it Ireland or the world.